K. I. S. S.
Although a lot of the thinking behind the new Bertram 35 has been driven by emotion, we also had to make sure we weren’t just a bunch of nostalgic boat nuts allowing our love for the original 31 cloud our judgment in developing the model. We’ve received comments from hundreds of Bertram enthusiasts and recognize how valuable that input is to our product development cycle.
Before you roll your eyes and think, oh here we go, another boat designed by committee: It’s going to end up being 30 feet long, 50 feet tall, and costing a buck. Not the case here! In fact, our research reaffirmed what we already felt to be true. It was our gut check if you like.
What was one of the over arching themes to the research findings? Keep it simple! We heard that folks want to go boating with their families, and indeed that’s one of the main reasons we all boat. We learned that we need to find the balance of when technology becomes too burdensome and thus less convenient. We realize that the captain wants to be showing a son or daughter, grandchild, or spouse, how to watch baits, how to plot a course, or how to run a boat—not reset an electrical system. That’s the ethos of the 35.
Now take a look at the original 31’s electrical diagram above. Now that’s simple! Okay, we’re not going to that level of simplicity. With today’s engines and even basic electronics, there needs to be some level of sophistication. Yet, we’ve applied some zero-base thinking when it comes to functionality. I mean, do we really need to add additional relays just so we can turn on the underwater lights from the forward bunk? Even the mission of the Bertram’s advanced N2K backbone remains simple by making the electronics installation process…well…simple! Yet, we’re going out on a limb here and determining that if an owner of a new 35 wants to turn on the lights and stereo, they’ll be able to walk over to the electrical panel and turn on a few breakers.
So stay tuned for more system updates and learn how we’re going to ensure that on the 35, you’re out looking for the next fish or searching for a secluded cove. Not trying to reach a NASA engineer to help you turn on your lights. And keep an eye out for information on our Bertram Insiders’ Get Together in May. Quite SIMPLY, it’s going to be a lot of fun.
Capt. Tommy Thompson
Product Development Manager