Bertram Yachts Names Peter Truslow its Chief Executive Officer
Former EdgeWater President Brings Brand-Building Experience to New Role
Iconic American boat builder Bertram Yachts is delighted to announce that Peter Truslow has joined its team as Chief Executive Officer. Truslow comes to Bertram after spending more than two decades as president of EdgeWater Boats in New Smyrna, Fla., building its line of high-quality, multi-use offshore boats into a successful brand.
Truslow said that the historic 56-year-old Bertram brand already is well established in the hearts and minds of boaters and anglers everywhere.
“For me, Bertram presents a very exciting opportunity to help grow a classic American brand,” he said. “I have known this brand my entire life and believe in what it stands for—offshore performance, durability and American styling. I have spent time with [Bertram’s parent company] the Gavio Group and the Bertram team. Their passion and vision for the business matches mine. The designs for the new Bertram boat models are excellent. They have made all the right moves as they set the foundation and vision for the new Bertram. I look forward to executing this vision with this great and growing team.”
“We’ve got a half-dozen of these Bertram 35s already sold and tons of interest in seeing the boat in person, not to mention all the interest in the new 58. Peter brings us the production leadership and love of the Bertram brand we need to build these boats and execute our plan for Bertram’s future,” said Tommy Thompson, Bertram product development manager.
Truslow lives on the water in Florida with Andrea, his wife of 25 years, and their three children. In addition to being actively involved with their local community in Volusia County, he is chairman of the National Marine Manufacturers Association (NMMA) Boat Manufacturing Division and a member of the NMMA executive committee. Truslow previously has served as a director of the Independent Boat Builders, Inc. (IBBI) buying group and the Volusia (Fla.) Manufacturer’s Association. Truslow added, “Now, it’s time for me to take my own path, which leads to Bertram, an unmatched brand offering new opportunities, new challenges, and one heck of a ride.”